top of page
Welcome to Aurora Media
All Posts
Neuroscience of Animation: Why Moving Images Boost Retention & Engagement
Discover the Neuroscience of Animationand why explainer videos don’t just tell, they stick.
Gerard Navarro
Jul 92 min read
Mastering Visual Hierarchy in Design: Key to Engaging Audiences
Discover how mastering visual hierarchy isn’t just good design—it’s smart business. By strategically guiding attention through size, placement, contrast, and typography, you can boost engagement, build trust faster, and increase conversions across your website, ads, and social media.
Gerard Navarro
Apr 223 min read
Why do we fall for $14.99 like it’s a once-in-a-lifetime deal, but if at $15 makes us question all our life choices?
Why does $14.99 feel like a steal but $15 feels fancy? Spoiler: It’s price design messing with your brain. Let’s break it down!
Gerard Navarro
Mar 282 min read
What is Semiotics? Unlocking the Power of Visual Signs to Enhance Your Business Communication
Ever walked into a restroom and instantly known which door to enter? That’s semiotics at work. Without words, simple icons communicate...
Gerard Navarro
Mar 171 min read
Color Theory: Same Scene Different Moods.
Ever noticed how the same photo can feel completely different with just a tweak in color? That’s color theory at work. It’s not just about l
Gerard Navarro
Feb 92 min read
Understanding Cybersecurity is Confusing. Motion Graphics Can Fix That
Explainer Videos using Motion Graphics can help your business be understood by your customers. Firewalls, phishing, encryption,...
Gerard Navarro
Feb 11 min read
bottom of page